My Work

Capital One Mascot Challenge logo

CapitalOne Mascot Challenge

Job Title: Social Media Community Manager About: Capital One hosts a yearly mascot challenge with 16 college football mascots. Voting is done socially through Facebook, Twitter, … More...

closet-dash-

ClosetDash

Client: ClosetDash Category: Ecommerce/Startup Goal: Build brand awareness of a new fashion startup. Timeline: May – August 2012. Highlighted Accomplishments: - … More...

erno-laszio-kimberleevdw-square

Erno Laszlo

Company: Erno Laszlo About: An 85-year-old celebrity skincare brand that has catered to the Hollywood elite, including Marilyn Monroe, Greta Garbo, and Audrey Hepburn. … More...

unraveled-kimberleevdw-square

‘Unraveled’

Client: Unraveled Category: Independent Film Goal: Build upon buzz and word-of-mouth marketing to sell tickets. Highlighted accomplishments: - 500+ Facebook Likes in one … More...

spa-week-kimberleevdw-sq

Spa Week

Job Title: Social Media Assistant | Blogger About: Spa Week brings the spa experience to the masses by offering full service treatments, normally costing hundreds of dollars, … More...

Recent Blogs

#SMWSOCIALTV Recap

Yesterday I had the pleasure of attending "The Evolution of Social TV: How Emerging Tech is Pushing Boundaries" Social Media Week panel. The panel included Jesse Redniss, … More...

The End of Nielsen Ratings?

This post has been difficult to update as it seems every week another network is announcing that they are dropping the traditional Nielsen ratings for their programs. First FX, … More...

YouTube’s #SuperBowl Halftime Show

There's been a lot of discussion about the upcoming Super Bowl. YouTube is planning on hosting their own halftime show during the big game with their biggest stars. I was recently … More...