In 2009, NBC laid out the groundwork for Jimmy Fallon to achieve viral success by putting their marketing efforts into YouTube. CBS is hoping to achieve that same success with their incoming ‘Late Show’ host, Stephen Colbert. I discuss in my latest Found Remote article.
There’s been a lot of discussion about the upcoming Super Bowl. YouTube is planning on hosting their own halftime show during the big game with their biggest stars. I was recently quoted in a Today article with my opinions.